STYLING CATEGORY texture hold

Define and enhance natural texture and create piecey definition with 93% naturally derived* . Cane sugar and salt work in harmony to help create naturally tousled texture and flexible hold, while leaving the hair touchable and infused with natural shine for an effortlessly "undone" look. The ingredient babassu helps create effortless texture.

This heat-activated, silicone-free styling cream transforms naturally curly and coily hair textures into smooth, sleek styles, without permanently altering curl pattern. Fights frizz and blocks humidity until your next wash day. The conditioning heat styling cream nourishes and protects during a blow out or silk press. The 100% vegan frizz control formula features a plant polymer shield and botanical smoothing oil blend to protect against humidity, keeping your hair shiny, and smoother and sleeker for longer.

Conquer second day hairstyles. Absorb excess oil, impurities and sweat with powerful plant powders. Instantly add volume and texture to refresh style.

Our formula creates weightless body and volume on fine to medium hair. Air-infused technology transforms a liquid into a foam without hydrocarbon propellants.

The nutrient-rich styling foam hydrates, adds natural shine and delivers flake-free soft hold for visibly healthy hair.

Hydrate, define and elongate coils, curls and waves. Nourish with nutrient-powered superfoods packed with hydration. Cruelty free and vegan.

Strengthens and styles hair, plus each purchase supports clean water projects.

Creamy wax gives weightless texture with light hold for all hair types.

An airy, whipped hair wax that lets you create texture-with medium hold without adding weight or stickiness. Absorbs into hair to define and separate; light enough to layer without build-up for all hair types.

Foam for thinning hair creates thicker, fuller, more voluminous hair from roots to ends that lasts all day.

A strong hold styling gel that offers maximum control for sculpting and molding hair. Made with flax seed and aloe. For medium to coarse hair.

Loose and piece-y, or stand-up and messy- lets you create texture with a medium, pliable hold for high-textured styles that are smooth with a matte finish.

A lightweight styling gel with medium hold that conditions to help fortify. Made with wheat protein. For fine to medium hair.

Rich hair cream formula defines texture and seals in moisture on medium to coarse hair.

Adds medium hold styling and staying power. Nourishing plant proteins help provide softness, hold and shine on medium to coarse hair.

Humectant-rich pomade that enhances curl and adds shine and definition.

This satiny pomade repels moisture from your hair, helping to prevent frizziness and flyaways.

The 100% vegan styling hair cream creates flexible hold and multi-tasks as a hair bond builder. Smooths frizz up to 72 hours and helps repair hair damage to hair while styling.

Silicone-free curl enhancer cream instantly reduces frizz and adds shine. Hydrates curls and waves while increasing definition.

Silicone-free coil definer gel instantly protects coils and tight curls from humidity while providing shine and definition.